Company dynamics

How about LOOAH glass bong cigarette brand

  LOOKAH was founded in January 2014. It is a very young glass bong cigarette brand. Only a few months later, LOOKAH has become the best selling glass bong cigarette in China. In June of the same year, LOOKAH won 38 million RMB from source code capital investment and IDG capital investment, becoming the darling of capital. Some data show that LOOKAH glass bong cigarette currently has a monthly sales of about 40 million yuan. Investment organizations predict that its new round of financing is expected to reach 800 million US dollars. LOOKAH is also considered to be the leader in domestic glass bong cigarette small cigarettes, reminiscent of JUUL's strong development momentum in that year.

  Glass bongs china cigarette is mainly composed of cigarette rod with battery and chip, atomizer and cigarette bomb/oil, with low technical threshold. The three components that make up the glass bong cigarette are also mainly provided by upstream manufacturers, with little addition to the brand itself. As the components and atomization principle of glass bong cigarette are basically fixed, all major manufacturers can only make efforts in taste and use experience.

  So far, the development of glass bong cigarettes has undergone three generations of changes. The first generation of products rose up in China with the propaganda of "quitting smoking". However, due to the inability to provide enough nicotine, the taste of the products was not good. With CCTV's criticism of the smoking cessation effect, it declined rapidly. The second generation of products mainly increases the amount of smoke by increasing the power to make up for the shortage of the first generation of products by inhalation. Although Great Smog provides more nicotine, many products require DIY by users and have high learning costs. To some extent, it has become a product of Cirrhoian culture and has not been popularized.

  With the innovative development of nicotine salt blending method by PAX laboratory and great success in taste, the third generation of glass bong cigarettes (small cigarettes) became as popular as glass bong products. JUUL's enthusiasm in foreign markets, LOOKAH accurately sniffed out business opportunities, and made its contribution earlier in the glass bong cigarette market. It can be said that LOOKAH's success has much to do with the timing of entering the market. Compared with several new e-cigarettes LINX, yooz Pomelo and FLOWFLOW, which were launched in 2019, LOOKAH was the first to win the investment and endorsement of well-known investment institutions and became famous in the market.

  Apart from the timing of entering the market, LOOKAH's success is also related to its product positioning. LOOKAH glass bong cigarette mainly focuses on zero cleaning and maintenance and large-capacity cigarette bombs. When in use, zero cleaning and maintenance make the smoke bomb a consumable and throw it away when it is used up. The large-capacity smoke bomb makes it unnecessary for users to carry the smoke bomb box, which can meet the smoking demand of most users when they go out in one day.

  So far, LOOKAH has launched three generations of pre-filled glass bong cigarettes, namely LOOKAH I, LOOKAH Alpha and LOOKAH Ling Point. In use, the three generations of products all use air flow capacitance induction switches, which can be used by direct suction. Because they all use magnetic adsorption to connect the smoke bomb with the smoke rod, it is also very convenient to replace the smoke bomb.

  LOOKAH Generation will start in 2014 at 299 yuan. Because it entered the Chinese market earlier, its taste performance exceeded that of many low-cost small cigarettes at that time. In addition, atomizer is also the most critical component of small cigarette. Its material, air intake mode, specifications and structure can affect the atomizing taste of cigarette oil. LOOKAH Glass bongs china Cigarette adopts Maxwell FEELM ceramic atomizing technology and is also the first small cigarette brand in China to choose FEELM heating element. FEELM atomization technology uses ceramics forged at high temperature as the carrier. This ceramic has a large number of honeycomb-shaped capillary pores inside, which is more conducive to uniform penetration of tobacco oil and heating atomization. It retains and improves the original characteristics of common ceramic cores such as "pure taste" and "rich layering". Compared with traditional cotton cores, FEELM ceramic atomization technology increases 52% of the smoke volume while also greatly improving nicotine transmission efficiency.

  The FEELM honeycomb atomizer contains tens of thousands of honeycomb micropores with a diameter of about 0.01mm, which can fully atomize smoke oil and is beneficial to preventing oil leakage while bringing more exquisite taste. It is worth noting that oil leakage is a common fault in the glass bong steam and tobacco industry. All manufacturers cannot completely eliminate oil leakage, and Yue Ke is the same. However, LOOKAH Atomizer has undergone several generations of upgrading and improvement, greatly reducing the oil leakage rate of smoke bombs. LOOKAH also provides free replacement service for oil-leaking smoke bombs.

  Hyatt Alpha, which costs 399 yuan, is the second generation of Hyatt products. Compared with the previous generation, Alpha has made improvements in many places, changing the USB charging interface to Type-C, and adding nicotine alert function. If you smoke 15 in 10 minutes, the fuselage will vibrate. In the suction experience, LOOKAH Alpha adopts four generations of FEELM atomizing cores, which increases the contact area between the smoke liquid and the atomizer and has better paste prevention function than LOOKAH Generation. Not only that, Alpha's annular airway design is more similar to real smoke in suction resistance than the generation with straight airway design, and has good performance in smoke bomb condensation prevention and oil leakage prevention.

  LOOKAH Ling Dian is LOOKAH's third-generation product and sells for 450 yuan. In the selection of atomizing core, Lingdian also adopted FEELM's fourth generation atomizing core, with good atomizing quality. Compared with the products of the first two generations of LOOKAH, Lingdian focuses on intelligent experience. After connecting with RELX ME APP on the mobile phone, it can record taste preference, use number, nicotine intake and other data, and visually perceive the use experience. In addition, Lingdian also has the function of intelligent child lock, which can cut off electricity through APP to prevent minors from using it.

  The blending of cigarette oil is an important factor affecting the taste of glass bong cigarettes. LOOKAH and other major brands of glass bong cigarettes have professional cigarette oil blending technicians and are very precise in adjusting the taste of cigarette bombs. At present, LOOKAH has introduced many flavors including mint, mung bean, flue-cured tobacco and so on, which have received good response from users. Judging from the number of flavors, LOOKAH Generation has 17 kinds of smoke bomb flavors, while Alpha and Lingdian have fewer, less than 10 kinds, retaining the highly recommended flavors such as mung bean and mint.

  In addition, LOOKAH Glass bongs china Smoke Bomb adopts organic nicotine salt formula, and nicotine concentration is divided into 3% and 5%. The 5% smoke bomb has a strong sense of hitting the throat and is suitable for users who have just changed from traditional cigarettes. The 3% concentration smoke bomb has a weak sense of hitting the throat and is suitable for users who do not smoke too much.